Primo Japan Inc. has joined the NPO Class for Everyone’s TASUKI PROJECT, as part of our company-wide CSR PRIMO RING PROJECT, by donating 453 old iPads that were used as tools for in-store customer service and which were being replaced. The donated devices will be used to develop ICT education mainly in areas in Asia and Africa, but some of the devices were used in a workshop for high school students in Tokyo.

◆About the Workshop
・Date: 2021/5/25 (Tues)
・Topic: Making Electronics Workshop 
(Charging iPads with a solar-powered charging system made from scratch) 
・Target Participants: Tokyo High School Students (1st Year), Students in the Science Department 

◆Donation Background
With our company philosophy of “PRIMO (the best) dreams for PRIMO (supreme) happiness” at its foundation, and from our desire to help people make their dreams come true and make happiness a reality for everyone, one person at a time, we at Primo Japan launched the PRIMO RING PROJECT, our company-wide CSR initiative, in 2007, and the project has carried out various activities every year since. As part of our activities for the community and the environment, we not only sponsor work experience programs and run job practice programs to foster in young people not only an understanding of what is involved in work and to develop a good work ethic, but we have also developed an original program that communicates the appeal of “marriage,” “proposals” and “bridal jewelry”. In this latest initiative, we decided to donate to the NPO Class for Everyone, in support of their mission “to create good educational environments for children”, as an effective way to put our old equipment to use.

◆Primo Japan’s Initiatives Supporting Education Aimed at Junior & Senior High School Students
・Work Experience Program:
    An educational program for 2nd-year junior high school students, which has run continuously since its inception in 2015. 
・Job Practice Program:
A job hunting program run in collaboration with the NPO Bridge for Smile for junior and senior high school students living in residential care facilities. 

◆About the NPO Class for Everyone
The NPO Class for Everyone aims to create a world in which children can realize their potential no matter where they are born in the world. The NPO promotes activities aiming to create equal educational opportunities primarily in developing countries.Class for Everyone considers the internet a necessary tool for equal educational opportunities and collaborates with various organizations and companies, mainly in Japan, to create a process of reusing surplus equipment in developing countries.